About Us Wholesale Division College Bookstore Division Join Our Winning Team Contacts
Established in 1975, Texas Book Company is one of the largest companies servicing the College Textbook industry.


TBC's management is a prestigious group of highly skilled and diversified executives and local management team members.  Their expertise in professional bookstore management, marketing, merchandising, inventory ordering and control, state-of-the-art technology, and training makes the TBC team a valuable asset to your college or university.  Below are professional sketches of key personnel assigned to directly manage or support the bookstore(s).  Each team member, including executive members, is integral to the Texas Book Company personal service guarantee.

TBC's management represents a vast difference to the nationally focused companies when comparing time and attention dedicated to each customer/bookstore.  While larger management companies assign 15 to 25 stores to each regional manager, TBC regional managers, give oversight to a maximum of eight stores.

Please choose from the following to learn more about our Management Team.

Darren Croom
Assistant Vice President
Stacy Dyer
Marketing & Customer Relations
Mary Ann Hyland
Regional Manager
Cindy Munsterteiger
Regional Manager
Carol World
Regional Manager
John Pagliasotti
Regional Manager

Darren Croom
Assistant Vice President

Darren Croom has over 15 years in the retail industry.  He began his college bookstore career in 1994 as an assistant manager at the South Texas College of Law Bookstore with Barnes and Noble College Bookstores, Inc.  In seven years with B&N, he was promoted to manager, general manager, district manager and finally regional manager overseeing 19 stores with an annual volume of $46 million.  Darren left B&N to join Texas Book Company in November 2001.  Mr. Croom holds a B.A. in History, Texas A&M University, 1993.

Mr. Croom's expertise includes multi-unit store management operations, training and personnel development, textbook management, campus relations, and store transition implementation.

Career Highlights:  Highest regional sales percent increase, 1995-1996; grew sales over budgeted dollars in each category of responsibility for seven continuous years; headed transition team for three new accounts with five total stores and assisted in the transition of seven other bookstores; mentored three store managers and successfully piloted new District Manager position of running a big box store of $11 million and having regional responsibility for five other accounts.

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John Pagliasotti
Regional Manager

John Pagliasotti joined Texas Book Company in 1980 as Manager of the Sporting Goods and Soft Goods Department of the East Texas Bookstore.  Texas Book Company purchased that bookstore in 1986, and John assumed the position of Manager.  Since 1986, East Texas Bookstore has given exceptional service to students, faculty and the East Texas community.  The bookstore has shown consistent growth in market share and profitability thanks to John's strong business and social ties with University personnel.  In 2000 TBC added the Texas A&M University-Commerce Bookstore, and John assumed the position of Regional Manager for the two Texas A&M-Commerce stores.  Mr. Pagliasotti served in the U.S. Marine Corps, 1966-1969; focus in Business Administration, University of Colorado, 1971.

Mr. Pagliasotti's expertise includes bookstore management, customer service, inventory control, textbook management systems, operations, training, sales promotions, and financial management.

Career Highlights:  Texas Book Company Manager of the Year, 1994; Texas Book Company Eagle Award, 2000; Commerce Chamber of Commerce member; National Association of College Stores member; Southwest College Bookstore Association member; and Texas Retailers Association member.

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Mary Ann Hyland
Regional Manager

Mary Ann Hyland began her college bookstore career in 1983 as Textbook Manager for Santa Rosa Junior College in Santa Rosa, California.  Ms. Hyland continued her career with Barnes and Noble College Bookstores, Inc. as the Textbook Manager at Houston Community College, Houston, Texas.  She joined Texas Book Company in 1993 as the Manager of the Palo Alto College Bookstore.  In 1997 Mary Ann was promoted to Regional Manager and is based in San Antonio, Texas, supervising eight bookstores.  Ms. Hyland majored in Mathematics, University of Marin, 1963; and Business, Santa Rosa Junior College, 1964.

Ms. Hyland's expertise includes textbook management, inventory management, buyback coordination, MBS Text-Aid training, bookstore management, textbook management software, and training.

Career Highlights:  Texas Book Company Store Manager of the Year, 1995 and 1996

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Carol World
Regional Manager

Carol World began her career in the college store industry in 1988 at Metro Community College in Omaha, Nebraska, as Manager of the three bookstores within the Metro Community College System.  While at Metro Community College, she increased sales 23%.  Ms. World spent 12 years with Follett College Stores at Creighton University and Scottsdale Community College.  She took a sabbatical in 1995 from Follett College stores to help Founders Book Stores open a new store at Kansas Wesleyan University.  Carol joined Texas Book Company in 1999 and now oversees eight bookstores.  Ms. World focused on Business Administration, University of New Mexico at Farmington, New Mexico, 1982.

Ms. World's expertise includes textbook management, human resources, motivational speaking, contract negotiation, merchandising, inventory management, textbook software, operations, and bookstore management.


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Stacy Dyer
Marketing and Customer Relations

Stacy Dyer joined Texas Book Company in September 1996.  Prior to joining Texas Book Company, she served as the Director of Business Development Program for San Jacinto College District in Pasadena, Texas.  She previously owned a workforce development and training consulting firm, specializing in customer service and conflict management training, and is a meeting facilitator and public speaker.  Her expertise in university administration, communication, marketing, sales promotions, and business growth management offers Texas Book Company unique opportunities to expand the Company's retail division.  Stacy is based in Rockwall, Texas, with an additional office in Greenville.  Ms. Dyer attended Oral Roberts University, 1975.

Ms. Dyer's expertise includes government (public sector) contract specialist, customer satisfaction, customer relations, customized training, public speaking, marketing, merchandising, sales promotions, strategic planning facilitator, corporate fund-raising, special project coordination, and purchasing.

Career Highlights:  Association of Government Marketing Assistance Specialist, past National Regional Director; past Executive Vice President in charge of Education and Professional Review Board.

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Cindy Munsterteiger
Regional Manager

Cindy Munsterteiger began her career with TBC in 1992 and has held key management positions as textbook manager, trainer and bookstore manager.  In 1996 she was promoted to manager of Alamo Community College District St. Philips College.  Cindy Munsterteiger holds the record as Texas Book Company's top producing manager.  In 2000 Cindy's textbook management and used book expertise earned her a promotion to manager of ACCD's San Antonio College.  Cindy is credited with a 33% increase in sales, consistent 40% plus used book ratio, stabilizing staff retention, and customer service enhancements.  Cindy is one of TBC's premier POS and computerized textbook management trainers.  Cindy was promoted to regional manager in 2005 and oversees seven bookstores.

Cindy's expertise includes training and personnel development, textbook management, campus relations, textbook management software, inventory management, textbook software, operations, bookstore management

Career Highlights:  Texas Book Company Manager of the Year Award, 1998; Texas Book Company Eagle Award, 2001; Texas Book Company Spirit Award, 2005.

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